Stories worth telling, told well

Hello, I’m Janie. Far North PR is a public relations and content consultancy built on my 25 years experience of getting places, businesses and events noticed.

I help destinations, tourism businesses and cultural organisations get the coverage, the audience and the visitor numbers they deserve, without losing what makes them distinctive along the way.

Get in touch >


What I Do

Destination & Tourism Marketing
Strategy, content and campaigns that turn ‘nice to visit’ into ‘must visit’. I’ve grown organic social reach by triple digits, driven record event attendance and built visitor experiences from the ground up – currently for Visit Hadrian’s Wall and previously for Visit Hexham.

PR & Media Relations
National press, broadcast and local media coverage secured through genuine relationships, not mail-merged pitches. Work has featured in The Independent, The Guardian, Elle and The Observer and I’ve supplied journalists, quotes and locations under tight deadlines for TV, radio and print.

Content & Social Media
Strategy-led content that’s built to be shared – copywriting, photography, video and design briefs, all working from a single brand voice across every platform.

Event Marketing
From concept to sell out: I’ve planned, promoted and delivered award-shortlisted events, festivals and seasonal campaigns, often working across multiple stakeholders with tight budgets.

Digital Strategy & Web
Practical digital groundwork, not just theory.


Who I’ve worked with
Tourism boards, heritage sites, cultural venues, festivals, independent business networks and hospitality brands who want marketing and PR that’s rooted in genuine storytelling rather than templated campaigns.

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